Email Marketing Mastery Incubator (Fall 2019) by Val Geisler
Enrollment is closed

Email Marketing Mastery Incubator (Fall 2019)

Enrollment is closed

What's included?

Video Icon 1 video File Icon 37 files Text Icon 1 text file

Contents

Calendar
Plug these dates into your calendar STAT!
Lesson 1, Specialization and You!
Lesson 1 Video (In-House Marketers)
Lesson 1 Video (Copywriters)
Basic process packet
Advanced process packet
Beacon (easy PDF builder)
ConvertKit (ESP)
I Know My Shit Part 1
I Know My Shit Part 2
I Know My Shit example for marketers
Copywriter welcome sequence tear down
Lesson 2, Strategy
Lesson 2 Video (Everyone)
Jobs To Be Done resources
Funnelytics
Lucidchart and Funnelytics Overview
GDPR checklist US businesses AWB Firm.pdf
286 KB
Legal for Copywriters AWB Firm.pdf
202 KB
Downloadable - Contracts.pdf
162 KB
Lesson 3, Segmenting & Personalization
Lesson 3 recording
Val Geisler Welcome Sequence
Cold Subscriber Sequence
Over the shoulder session with in-house marketers
Lesson 4, Data and Techie Stuff
Lesson 4 video
Drip Overview
Customer.io Overview
Klaviyo Overview
amplitude mixpanel overview.mov
28 mins
Additional Resources
How to do an audit
How To Use UTM Links
Buffer's UTM Tracker Spreadsheet
29.5 KB
UTMs in Google Analytics
62.8 KB
EMMI Audit Checklist.pdf
55.2 KB
Essential Email Automations.pdf
52.4 KB
Essential Lifecycle Sequences.pdf
53.8 KB
Getting Buy-In For Qualitative Data w/ Alli Blum
Attachment for Alli Blum's workshop
Guest Expert Sessions
Imposter Syndrome with Jay Clouse
GDPR and Can-Spam Laws with Autumn Witt Boyd
Personalization with Brennan Dunn